From The Foundation Up

Building Your Business Starting At Ground Level!

I’m Willie Crawford, and my flagship site is The Internet Marketing Inner Circle. I’ve been navigating the online space for about a decade, teaching entrepreneurs how to create their own products and services and market them effectively—mostly information products. Recently, I saw what Terry Telford and Richard Butler were brewing, and I knew my audience would love their no‑nonsense approach. So I arranged a call where they share the exact blueprint that can take anyone from zero to thriving—even if they’re starting at ground level.

Terry Telford has been a familiar name online for years, with deep roots in traditional marketing and advertising. He graduated with honours from Loyalist College’s advertising program in Belleville, Ontario, Canada, back in 1991. Shortly after, he co‑founded his own advertising agency—only to sell his share to his partner six months later and move to the big city of Toronto. That pivot set the stage for his digital success.

His partner, Richard Butler, is a certified business and life coach and a licensed NLP practitioner. Richard studied Economics and Spanish at University College Dublin, then earned a postgraduate diploma in IT training. In 1998, he wrote, directed, and taught Ireland’s first pre‑university‑level Internet design course. He has also presented cutting‑edge educational papers on ICT at leading international conferences.